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For offline distributors, making the jump to online distribution can be a daunting task. At the first time, this Big FMCG Brand had only three online retailers and was looking to capitalize on the growing e-commerce space in 2019. However, the brand did not have expertise in e-commerce and found it as a challenge to expand, thus turning to DDI for support. By leveraging on DDI’s eDistribution expertise, the brand’s growth very fast over a period of four years and also has 11X growth in the number of channels that they had before. ![case-study-b2b-graph](//images.ctfassets.net/hro14wsoab20/36MI2GyJf5MZgzxgcoSBVt/3c401d6ac6a1b9a3398be158b764571c/case-study-b2b-graph.webp) ### Why Online Retailers Love DDI __SLA > 90%__ Dedicated Stock for online retailers to ensure fulfillment of their Purchase Orders to prevent Loss Sales from products going Out of Stock in retailers. __1 Stop Shop & Low Minimum Order Value__ With DDI’s multiple brands, online retailers could buy various products from many brands without concern about Minimum Order Value. __PIC with E-Commerce Background__ Having a liaison that understands the online retailer business and dedicated to helping them, boosts confidence in purchasing more. __Flexible TOP & On Time Claim Payment__ DDI helps online retailers to grow their business by providing terms of payment that suits their needs. Also, there are options to deduct invoices for their promo claims.
In order to maximize the huge potential of the Beauty and Personal Care category, a major FMCG company selected DDI as an e-commerce enabler specialist to manage their B2C channel, with DDI growing revenue by 10X in 10 months. ![case-study-b2c-graph](//images.ctfassets.net/hro14wsoab20/4TKFsHdmZNnr3GNg7NB4f0/f6ad262dad0d65f585eaca34aab0d7e1/case-study-b2c-graph.webp) Some brands don’t have the retail expertise for the Indonesian market and their offline distributors also don’t have the expertise and knowledge to help grow their online channels. DDI was able to provide solutions across e-commerce and took on the management of their online B2C channels, maximizing the potential across channels. The company entrusted DDI to manage a category that was “abandoned” by its previous enabler, and DDI succeeded in growing this category 10 times by developing e-commerce strategies for products, prices, placement and promotions.
Sep 21, 2023